(Photo by Joe Raedle/Getty Images)

Whether it’s for Valentine’s Day or any day, this list of New England’s most popular seasonal candies is pretty sweet.


The list comes courtesy of The Shane Co., who writes:


One scrumptious study uncovered the most popular seasonal candy in every state using Google Trends search volume over the past 18 years. They analyzed 20 iconic seasonal candies from Valentine’s Day, Easter, Halloween, and Christmas, comparing the search interest of each item in every state to determine which sugary treat residents of each state are craving the most.


A couple of things to start off with. First, I’m now craving chocolate. I was not craving chocolate before I started digging into this study. That’s the power of suggestion, I suppose. And second, I have to share that I’m impressed with the methodology here. This isn’t some thrown-together, fly-by-night study. They crunched almost two decades of Google Trends. That’s a lot of data to crunch.

Mmmm. Crunch. Crunch Bar. Must have Crunch Bar.


New England’s Most Popular Seasonal Candies

Let’s start off here in the Bay State, as we are Boston’s ROCK 92.9. If your trips to your local Stop & Shop or CVS or wherever you grab your groceries and everyday items has been seemingly plagued with chocolate roses, that’s no coincidence. In this study, the most popular candy overall in Massachusetts is Chocolate Roses. So Valentine’s Day wins the day, sweets-wise. Again, my stomach is rumbling for chocolate.


I broke down the rest of New England’s favorite sweets below. If you want to see all 50 states, click here. Even though Valentine’s Day sits atop the list in Massachusetts, the holiday pulled up the rear nationwide. Halloween won 16 states, Easter won 14 states, and Christmas won 12 states. Now, if you’ll excuse me, I believe one of my coworkers has a kid who’s selling chocolate bars for a school fundraiser.

  • Connecticut

    Chocolate Bunnies

    It’s Easter Candy with the win in CT. And I’m here for it. I’d just go with Cadbury Creme Eggs or Cadbury Mini Eggs, as those are my faves. Chocky Bunny’s fine, though. But do they eat the ears or the feet first?

  • Maine

    Cadbury Creme Eggs

    Yes. As I said above, my personal favorite Easter candy. Hell, maybe my personal favorite holiday candy? And Maine is my personal fave New England state, so it all makes sense.

  • Massachusetts

    Chocolate Roses

    Mass. with the candy that says: “class.” Do you buy the ones that are wrapped in tin foil, though? Do they still make them like that? It’s been awhile since I’ve had reason to buy chocolate roses. I’m a very lonely man, folks.

  • New Hampshire

    Cadbury Creme Eggs

    Live Free or Die. Or, eat too many of these and you’ll feel like dying. True story: I was 4 years old, there was a bowl of these out, and I ate about a half-dozen of them before anyone noticed. Puke city. Gotta go easy on the eggs.

  • Rhode Island

    Cadbury Creme Eggs

    New Englanders really, REALLY love these. To the tune of literally half of the New England states putting them at the top of the list. Cadbury, take note: you should be making Valentine’s Creme Eggs and Christmas Creme Eggs. Get on that.

  • Vermont

    Valentine’s Chocolate

    So what, are we going with the Whitman’s Sampler? That’s the move right there. Just skip the chocolates with the orange-flavored cream. Gross. And here’s a heart-shaped box for you, Vermonters. Happy Valentine’s Day!

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