January 31, 2007. A guerilla marketing campaign for an upcoming Aqua Teen Hunger Force turns into a Boston bomb scare. I watched it happen.

 

From February of 2003 through August of 2009, I was the midday host at Boston’s legendary WBCN. So I was on-air as this situation started playing out. Right around 2 p.m., as I was yielding the studio to the Toucher & Rich show, Fred Toucher and I noticed the news was reporting a number of unidentified electronic devices in and around the Boston area.

 

The news showed one: it was a Lite-Brite rendition of a Mooninite, one of the character’s from Adult Swim’s Aqua Teen Hunger Force TV show. Fred and I knew this. Rich also knew this. Unfortunately, no one in the local or national news world or on the BPD seemed to know this. So all hell broke loose, despite our best efforts at BCN to spread the word.

 

Remembering the Mooninite Boston Bomb Scare

Every year, on January 31st, that Mooninite Lite-Brite image makes the rounds. And every year, we all have a laugh at the utter ridiculousness of it all. The panic. The ineptitude. Of course, that’s all coming from the perspective of someone who wasn’t necessarily in on the joke, but was in the know as to why it was a joke.

 

Fittingly, just last week, Adult Swim announced the return of Aqua Teen Hunger Force for a 12th season. Frylock, Master Shake, and Meatwad will all be back and voiced by the voice actors who brought them all to life for the first time back in 2000: Dave Willis, Dana Snyder, and Carey Means. You can read more about that here. Keep scrolling to relive the comedy and the horror of the Mooninite Invasion of Boston on January 31, 2007. Different times. More innocent times. Kind of. But not really.

  • No One Would Listen

    We knew what was up. We told everyone what was up on the air. The listeners listened. Our media colleagues? Not so much.

  • The Listeners Knew, Though

    Lots of overlap with the late 2000’s WBCN audience and the late 2000’s Adult Swim audience. And that was a good thing.

  • The News Media, However

    Keep in mind: this all happened in 2007. Not 1997, not 1987. But watching this news compilation, it could very well have happened in either of those two years.

  • Here's Legendary Boston Reporter Jorge Quiroga Sorting It All Out

    Hell yeah, Jorge. He was a real one. Loved him on News Center 5 back in the day.

  • The Post-Panic Press Conference Was Pure Gold

    These guys were absolute heroes. Doubling down on the bit, knowing full well it could mean jail time. Nihilism at its finest.

  • Mayor Menino Was Forgiving, Years Later

    RIP another real one, Mayor Menino. He was unhappy back in January of ’07, to say the least. But he mellowed out over the years.

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