Massachusetts: There Are Now 11 Crumbl Cookies Locations With More Coming
In total, Crumbl Cookies has 839 stores across the country. That’s a lot of chocolate chips. Waltham will now be home to the 11th Crumbl Cookies location in Massachusetts. It is set to open on June 9.
The good news doesn’t stop there. There are plans to add even more in the Bay State this year. MassLive recently reported that stores in Hudson and West Springfield will open soon as well. Crumbl Cookies also opened a new location near the home of the Patriots earlier this spring.
The History of Crumbl
Believe it or not, Crumbl Cookies just opened in 2017. That averages almost 120 stores per year with a pandemic in-between. Two cousins in Logan, Utah started the franchise. Jason McGowan (CEO) Sawyer Hemsley (COO), mastered their cookie formula by asking for feedback from their friends, family, and first customers. In fact, this method of engagement helped them overcome tons of recipes that did not work.
When the first store opened, they ensured the layout always allowed customers to see the cookies prepared and made. They try to replicate this at each location. Crumbl started with only chocolate chip cookies available for takeout or delivery. Slowly, as their popularity grew, so did their cookie creativity. By 2018, the four-flavor rotation was in-play. New flavors are announced regularly via the company’s social media accounts.
“The new store is set to provide 65 jobs to area residents, according to Crumbl, and it will be open from 8 a.m. to 10 p.m. on weekdays and from 8 a.m. to 12 a.m. on Fridays and Saturdays,” MassLive said. The address is 1077 Lexington St.
The opening day menu at this new Massachusetts Crumbl Cookies location includes Nilla Bean Cupcake, Molten Lava, Lemonade, Classic Pink Sugar, and of course, their famous milk chocolate chip.